Monday, August 27, 2012

Unique Content Article: What's a Lead Generation Website?

<h2 class = 'uawtitle'>What's a Lead Generation Website?</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Larry Franklee</div><br /><br />
<div class='uawarticle'>A lead generation website is one that encourages a visitor to make an investigation or opt in to receive more info about products and services.<br />
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When setting up a new website for the purposes of lead generation, or changing a site that hasn't got an opt-in box, consideration should be made when choosing an e-mail programme.<br />
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Lead Generation Website Autoresponders<br />
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There are lots of wonderful companies that may handle all of your mails, such as Aweber and MailChimp, and these programs can be designed to send out a collection of pre-written messages as soon as someone signs up. In most situations you can decide to need a double opt-in process to provide help in protecting both you and your prospects from getting penalised due to spam beefs or not. I've found requiring prospects to approve their request for more information significantly decreases the quantity of leads you will ultimately get.<br />
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You will also want to write your e-mails to provide valuable content - not only a selling spiel. Consider it. How long do you stay subscribed to amail list that offers nothing more than a crass sales message every other day?<br />
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Consider also the info you ask for when you design your opt-in box. Folk do not like giving out too much information initially, but always get the subscriber's first and last names and you can also have a box for any other info relevant to your business. For instance, you may have a drop down box that lists the products on your site and from that you can find out particularly what information your subscriber is looking for. If you have six different products you may then build six different list in your e-mail programme and target information and other products specifically to those folks.<br />
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If you set up autoresponders or any sort of e-mail campaign, it's critical that your mails are checked and checked again. Many individuals are not impressed by typos, and even more won't read an email that is a mile long. Make your mails accurate and to the point, and drafted in short paragraphs, in easily digestible hunks.<br />
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Once your list has grown to a respectable size, you can send out a monthly newsletter, informing customers about new services and products you have added.<br />
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Address your subscriber by his first name, not "dear subscriber" as is frequently seen, and write your copy as if you are writing to a chum, don't blind subscribers with "get this" or "buy this", it turns folks off. The easiest way effect a sale is by helping folk, by giving them relevant info and anything free is good, as an example a free electronic book.<br />
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Ensure that everything you send your customer is relevant and of price. If your "unsubscriber" list builds too quickly, that may be a sure sign you do something wrong, though you will always get some folks that unsubscribe.<br />
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So understand that your autoresponder and the emails you send out are at the heart of your lead generation website. You wouldn't have a lead generation website without it. So spend some time changing and refining this side of your system. Do not simply toss out a bunch of e-mail pitches. Relate. Grow a relationship. Ask for feedback and participation.<br />
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A lead generation website never sleeps so you can!<br />
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<div style='font-style:italic;' class='uawabout'><br />
About the Author:<br />
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<div class='uawlinks'>For far more info on <a href="http://teresagriffith.com/lead-generation-website/">Lead Generation Website </a>.</div><br />
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New Unique Article!<br />
<br />
Title: What's a Lead Generation Website?<br />
Author: Larry Franklee<br />
Email: leads2income@hotmail.com<br />
Keywords: network marketing,mlm,internet marketing,business<br />
Word Count: 552<br />
Category: Traffic Generation<br />
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