Unique Content Article: Online Marketing Quickly Moving Forward

<h2 class = 'uawtitle'>Online Marketing Quickly Moving Forward</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Anna Golsmith</div><br /><br />
<div class='uawarticle'>Although it may seem that the internet has been around for a long time it has actually only been widely used for about 20 years. We use it for all aspects of life from communicating to managing personal work or data. <br />
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The future of online marketing consultancy has a myriad of possibilities with the advances that have been made in the short time that the internet has been used widely. As more and more people begin to rely on the internet for their work and social life, every online marketing agency has to grow alongside the developments made. <br />
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Even the once widely used banner advertisements seem to be on their way out. This is most likely due to the fact that internet users have caught on to them and will usually ignore or click their way through them. The similar concept applies to E-mail marketing, where people will usually be able to mark these emails as SPAM or just erase them as soon as they see them. <br />
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Even one of the world's top marketers, David Chaffey believes that the future for e-marketing is bright. Criticizing companies for missing out on new opportunities for marketing he points out that there are better ways to engage potential customers. He reminds companies of the possibility of outsourcing to have more structured and focused campaigns. <br />
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One of the dominant methods of marketing that exist online is search engine marketing. SEO will serve as a great tool as long as there are search engines like Google that hold such high traffic of information. <br />
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PPC (Pay-per-click) is a method that has suffered along with the ones listed above. This is due to the fact that there are many false click-throughs that are not genuine interests but rather only intended to cost the advertiser money. The rate of this is at about 40%, rendering this technique quite inefficient. <br />
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David Chaffey has made recent statements of new techniques he expects to prosper in the developing world of the internet that any online marketing consultancy shout note. He says that many companies are focusing on the future and coming up with purely new or original ideas. However he says that it is more efficient to focus on what already exists and move on from there to improve those methods. He commends companies that are switching "back to the basics" because there is plenty of work to be done in those areas. <br />
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From all of this information we can expect SEO to continue on as a very useful method for marketing online. This is not so much the case for PPC but it still has the opportunity to undergo many changes to carry on. There are other methods that seem like they will carry through into the future but it is very difficult to foresee the changes that will happen to the online marketing world.<br />
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New Unique Article!<br />
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Title: Online Marketing Quickly Moving Forward<br />
Author: Anna Golsmith<br />
Email: dirasu.678269.0@articlesamurai.com<br />
Keywords: online marketing consultancy,online marketing agency<br />
Word Count: 473<br />
Category: Marketing<br />
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