<h2 class = 'uawtitle'>Daily Deals And Internet Marketing - Taking Advantage Of Deal A Day Sites To Stimulate Your Business</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Svetlana Long</div><br /><br />
<div class='uawarticle'>One of the hottest trends in internet marketing are deal a day sites. If you haven't ever heard about them, they often feature a single daily promotion at greatly discounted prices. There are many different fluctuations. There are daily deal sites that only sell through a single daily deal, customarily targeting a certain product class, for example electronics. There are deal site suppliers that partner with vendors and host their bargains. Whatever the difference, the general concept is the same: the lower prices combined with the constrained time of the deal creates a feeling of pressure with the customer and forces them to purchase , whether or not they weren't actively searching for the item. But there is typically little purchaser remorse so long as the shopper is getting a true bargain. The heavyweights in the deal a day industry include Woot, Living Social and Groupon. There are others and new sites are created each week. There are even daily deal site aggregators with links to all the various daily deal sites.<br />
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One might ask: why would a business wish to sell their products or services at such deeply reduced prices and allow somebody to take a commission (Groupon charges an average of 50% of sales)? There are a few reasons: <br />
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Low Risk: Most daily deal providers work on some form of commission, so there are no costs to the seller. <br />
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New Customers: Deal a day sites are a great way for you to build your customer database with people who have proven that they will buy <br />
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Inventory Management: Deal a day sites are the best way to move dead inventory or products that are superseded and generate cash that can be reinvested <br />
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Feature new products: New products have a notoriously high failure rate, with some guesses as high as 80%! This is not always because they were bad products. One serious reason is absence of brand recognizability. Deal sites will put your item in the spotlight. <br />
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How can businesses incorporate this idea into their own internet marketing campaigns? Many online sellers have now created their own daily deals which are featured on their home page. These efforts have been had a meeting with varying degrees of success. <br />
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For many businesses it may make rather more sense to employ a daily deal service provider. If you do the research on the providers available there is little risk in time, effort and money and a huge potential upside. Daily deals are an emergent channel not to be ignored. If you do not take advantage of them, you can be sure your competition will. Contented marketing! <br />
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About the Author:<br />
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<div class='uawlinks'>If you would like to read up about how <a href="http://yudu.ca/eve78/marketing/learn-more-about-daily-deal-websites/">daily deals</a> benefit your business come visit <a href="http://yudu.ca/">http://yudu.ca/</a>- social place for Canadian</div><br />
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New Unique Article!<br />
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Title: Daily Deals And Internet Marketing - Taking Advantage Of Deal A Day Sites To Stimulate Your Business<br />
Author: Svetlana Long<br />
Email: dirasu.104604.0@articlesamurai.com<br />
Keywords: busines,internet,marketing,internet marketing,daily deals sites,daily deals<br />
Word Count: 433<br />
Category: Marketing<br />
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