Friday, October 26, 2012

Unique Content Article: The Social Marketing Beast: Are You Ready to Take it On?

<h2 class = 'uawtitle'>The Social Marketing Beast: Are You Ready to Take it On?</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Jonathan X. Livingsworth</div><br /><br />
<div class='uawarticle'>Dayna Rothman of Marketo posted an article outlining the key questions companies should be asking to put themselves in the best position for social marketing success. Social marketing takes a ton of work but, can generate a continuously growing social network of connection and future customers.<br />
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Ask yourself the following questions to see if you are ready to take on this potent marketing strategy.<br />
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Do you have clearly defined social marketing goals?<br />
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This first one might seem like an obvious question, and maybe it is. But you'd be surprised at how many companies leap jump into the social marketing world without understanding what they wish to achieve from the process. Identify your goals. Make them as specific as possible. Cultivate and implement a detailed strategy to help you analyze and track your progress.<br />
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Are there enough personnel available to dedicate to a comprehensive marketing campaign?<br />
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A successful social media marketing campaign takes time. It involves constant updates and real time responses. Social marketing is a conversation where both sides give and both sides receive. One way delivery of information from company to prospective customer will not work. If your company doesn't have the human resources on hand to commit to a comprehensive social marketing strategy, consider using online marketing agencies that focus on social media marketing to fill that void.<br />
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Does your company website stand up to the social marketing attention?<br />
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Make sure your website is up to snuff. Does it mirror the professionalism that your company wants to express? Will people have confidence in your site? Does your website content keep people coming back to your site? Be sure the website is easy to navigate and is accessible to visitors. Provide buttons and links on your site which will enable your audience to easily share your content throughout the social media universe.<br />
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Can you include social marketing into every campaign?<br />
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Social marketing should not be the only tool in your marketing toolbox. Instead, use it to enhance each marketing campaign on your calendar by building a relationship with your customers. When you publish new content or release a new product, people want to know about it, talk about it, and tell their friends. Social marketing is one of the best marketing tools at your disposal; use it!<br />
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<div style='font-style:italic;' class='uawabout'><br />
About the Author:<br />
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<div class='uawlinks'>Jonathan X. Livingsworth is a media writer in the world of marketing. If you are interested in working with the latest in marketing he suggests you check out this <a href="http://www.pedowitzgroup.com/lead-generation-management/">Lead Generation Management</a>. You can learn more about this revenue marketing company at <a href="http://www.pedowitzgroup.com">http://www.pedowitzgroup.com</a>.</div><br />
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New Unique Article!<br />
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Title: The Social Marketing Beast: Are You Ready to Take it On?<br />
Author: Jonathan X. Livingsworth<br />
Email: rafael.e.zabala@gmail.com<br />
Keywords: online marketing company, online marketing agency, internet marketing, marketing company, marketing, business,marketing agency, online marketing ,marketing, business<br />
Word Count: 378<br />
Category: Marketing<br />
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