Monday, October 8, 2012

Unique Content Article: Learn What It Takes to Increase Your Website's Ad Revenue

<h2 class = 'uawtitle'>Learn What It Takes to Increase Your Website's Ad Revenue</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Lidia Brooks</div><br /><br />
<div class='uawarticle'>Running ads on your websites and making them profitable are two different things; in order to maximize the ad revenue on your website, you have to work towards creating a better user experience for your visitors. Let's find out how this can be achieved.<br />
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There are many traffic buying schemes on the Internet that claim to send you thousands of visitors to your site for a few dollars. Do not fall for such offers of thousands of visitors at an impossibly low price. Yes, there is a never-ending influx of new marketers who continue to feed those false services. These scammy services are based on automatic programs that send robots to visit your website pages, each time using a different, unique proxy address. Obviously there is no benefit to you or your site in any way at all. There is no substitute for live human beings who can check out your content, maybe read it and hopefully click on one of your fine ads. But on the other hand, such scam services provide educational value after you have been ripped off.<br />
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Pay per click advertising has long been known as an effective means for delivering high quality visitors to a site. When you place PPC ads, the traffic starts flowing almost immediately, and is highly targeted. Banner ads can be effective if you know what you are doing, but perhaps in the beginning you can just get started with the PPC ads. The banner ad feature is there, but if you have never used them then stick with straight PPC until you are more comfortable. Do not underestimate the importance of smart keyword research and selection for your ads. You want to choose well targeted keywords with good monthly volume. In case you are new, then just know that the cost per click for keywords is spread out with the less competitive being more affordable. You can choose the keyword phrases that have three or four words in them, but a lot of times the traffic volume is not good. Make sure you've done your homework before investing into pay per click advertising since there's money involved. Testing your ads is an ongoing process, but you must do it so you can optimize your campaigns.<br />
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Be very sure of where you're placing your ads on your website because being careless about putting ads on your site may definitely hurt the experience your users have, which will obviously bring down your traffic. Be extremely careful with the number of ads, and you do not want to be excessive. So definitely avoid putting an ad wherever you have some free space because the effect will be pretty undesirable. If you run your own ads, or do not use a network, then put a tracking script in place so you can track clicks. Do keep an eye on how long people are on your site, too. If you see numbers and data for things like bounce rate, then you can make a determination about the chances you made. Doing such analysis gives you a clear understanding as to how you should be placing your ads.<br />
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Depending on your ad model of choice, you will then proceed according to what you have control over so you can see higher returns from your ads.<br />
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New Unique Article!<br />
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Title: Learn What It Takes to Increase Your Website's Ad Revenue<br />
Author: Lidia Brooks<br />
Email: Submissions@robselaney.com<br />
Keywords: make money online,work from home,marketing,business<br />
Word Count: 549<br />
Category: Marketing<br />
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