Unique Content Article: Getting Started with Email Marketing

<h2 class = 'uawtitle'>Getting Started with Email Marketing</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Steven Porter</div><br /><br />
<div class='uawarticle'>Realizing the benefits of the internet, you've finally decided to place your products and services online. However, you've realized that making this decision alone isn't enough. You have to find means to make your goal of reaching a wider audience minus the hefty costs happen. There are actually so many means to achieve it and one of which is email marketing.<br />
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Email marketing is a common and known internet marketing strategy employed by web entrepreneurs to reach a higher number of clients and prospects alike. This marketing technique is used to send product and service updates, invitations, and even to alert customers with special product offers. Compared to traditional marketing, email marketing is more cost-efficient and time-saving.<br />
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Many people especially those who don't have prior experience with email marketing think that this marketing strategy is only for those who have advanced technical knowledge. While the latter may have some advantage over inexperienced ones, anyone could get into email marketing. If you are not sure where to start, let the following help you out:<br />
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1. Get your site a domain and have it hosted<br />
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By getting your site a domain, you are giving it a more professional feel. And by having your site hosted will mean better site management. These things should be done prior to doing email marketing. Just make sure that you're getting quality services from reputable domain and web hosting vendors.<br />
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2. Invest in email marketing software<br />
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An email marketing software will make it easier for you to send out those emails to your clients. Most of the email marketing software nowadays are equipped with features that allow you to keep track of your campaigns. Choose a software that suits your marketing needs. There are so many that you can choose from especially that now, email marketing has become a booming industry.<br />
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3. Create a good copy<br />
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Your copy or the content itself is the "meat" of your campaign. So make sure you invest time in coming up with a good copy. Proofread it, making sure they're free from grammatical errors, typos, and misspelled words before hitting the send button. Your copy will make or break your campaign.<br />
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4. Make your subject line interesting<br />
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Your subject line will be the first few words that your clients will read. Urge them to open and read your mail by coming up with a good subject line. Make it as interesting as possible but also make sure it's relevant to your content.<br />
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5. Comply with internet laws<br />
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Certain laws are made to protect web users from scams and false advertising. One of these laws is the Can-Spam Act. Make sure that when doing email marketing, you steer away from false advertising and provide customers with the option to opt-out.<br />
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<div style='font-style:italic;' class='uawabout'><br />
About the Author:<br />
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<div class='uawlinks'>If you're looking for an email marketing software, you better check out Steven Porter's version of the software. It's <a href='http://mediaautoresponder.com'>media autoresponder</a>. Installation is easy. For info, see the <a href='http://mediaautoresponder.com/Order.html'> media autoresponder software</a> installation page.</div><br />
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New Unique Article!<br />
<br />
Title: Getting Started with Email Marketing<br />
Author: Steven Porter<br />
Email: steven_porter@hotmail.ca<br />
Keywords: Autoresponder,email marketing<br />
Word Count: 453<br />
Category: Marketing<br />
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