Unique Content Article: Get a Better Clickthrough Rate on Your AdWords Campaign

<h2 class = 'uawtitle'>Get a Better Clickthrough Rate on Your AdWords Campaign</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Philip Orr</div><br /><br />
<div class='uawarticle'>Creating a successful AdWords campaign is all about doing whatever you can to improve the clickthrough rate and the conversions. You have to get the best possible ROI, after all. So how do you really go about boosting the CTR of your ad? What do you need to do to get better results? This article will show you how.<br />
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Use Ad Groups Effectively: When you're testing out various ads in your campaign, you'll notice that some of them are superstars - the ads that tend to outperform the others. The problem is that many people don't know how to find out which ads are the ones that generate the best results. First of all, you need to do your testing and secondly, these ads should use top/high traffic keywords. You will need to concentrate on these types of keywords when you are creating your groups of ads, which then should be split up according to broad, exact and phrase. You only need to do this for the keywords you think are worth it. This will allow you to modify your ads so that they conform to each "match type".<br />
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Split Test All the Time: This is an important component you need to concentrate on when trying to increase the CTR of your AdWords campaign. Consistently split testing ads against each other will allow you to find out which one is performing better, which will obviously lead to better returns in the long run. The idea is to split test two ads and improve the one that isn't doing too well or remove it entirely. Slow and steady you'll be able to find an ad that performs the best and gives you the highest clickthrough rate. You can split test using various variations, but testing two ads is the best way to go. You can't be hasty because it will take a few days for you to get an accurate picture of what's going so you need to ensure that you don't change your ad with another version before then. This process keeps going on until you have your campaign giving you the highest CTR.<br />
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Turn to the search network in order to test the ads you're thinking of running. However, the fact is, you won't know how well the search network can work for you until and unless you keep testing it on and off with different campaigns. The search network can negatively impact your clickthrough rate or even boost it. The only way to have a true indication of what your CTR is likely to be is to do a lot of testing on the front-end of the campaign. You'll discovered that there are some keywords and phrases that work brilliantly for one campaign but not in others. You can avoid wasting money on campaigns that aren't going to pay off for you at all by testing every campaign prior to launching.<br />
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Clearly, the above article shows that to increase the CTR of your ad, you will need to do the right things at the right time.<br />
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New Unique Article!<br />
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Title: Get a Better Clickthrough Rate on Your AdWords Campaign<br />
Author: Philip Orr<br />
Email: Submissions@robselaney.com<br />
Keywords: make money online,work from home,marketing,business<br />
Word Count: 509<br />
Category: Marketing<br />
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