Unique Content Article: How to Gain the Edge Over Your Competition

<h2 class = 'uawtitle'>How to Gain the Edge Over Your Competition</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Patty MacDonald</div><br /><br />
<div class='uawarticle'>You know that if you want to start a business, you must do the proper researching. Whether your business is online or it's offline, your competition must be studied. A lot can be learned from people who have built businesses before. You can learn what to do and what not to do. You will not only better understand your business, but it can let you know what direction you're keen on taking. It's not enough to say that you're going to research your competitors. How do you actually do it? What is the best way to spy on those competing against you? You're about to learn some of the tools that are good for this.<br />
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Twitter appears as though it's just for talking to others. This is what it's for, usually, as long as people only speak in 140 characters. At the same time, Twitter's trending topic feature is a great way to track what people in your niche are talking about. This will allow you to learn what they want. You will also know what they're not looking for. You will learn who they approve of and who they don't, and the reason. You can also follow the tweets of your competition so that you can see what they're promoting and how. This will be entertaining to you while you're doing what's required of you.<br />
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A program called BoardTracker will let you know what sort of conversations are going on in the forums these days. This software will look for posts about your competitors. The software is preprogrammed with over thirty thousand forums so any posts that are relevant to your competitors will get flagged and you'll be told about it in your email box. You can select between entire threads or you can just look for certain posts. The software will even let you track your own actions. This is crucial if you want to maintain a good image.<br />
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If you want to know the quality of content on your competition websites, just use a tool like Copernic.com. Whenever there is new content, you will be notified via email. The software not only lets you see the changes, but the changes are highlighted. This is terrific way to see what your competitors are doing, and what they're tossing away because it doesn't work. You will also know the instant they come out with a new marketing campaign. You will also be able to determine if their prices have changed.<br />
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It's natural to feel uncomfortable about doing this kind of research on your competitors. Outside of a business context, this is what they call stalking! When it comes to business, though, it's both normal and necessary. You need to know what others are doing so that you can do it better. In order to market effectively, you must be in a position to demonstrate that your product is superior to your competitors', and you can't do this unless you know all about them.<br />
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New Unique Article!<br />
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Title: How to Gain the Edge Over Your Competition<br />
Author: Patty MacDonald<br />
Email: Submissions@robselaney.com<br />
Keywords: make money online,work from home,marketing,business<br />
Word Count: 494<br />
Category: Marketing<br />
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