<h2 class = 'uawtitle'>Tips for Increasing Tips</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Brett Miller</div><br /><br />
<div class='uawarticle'>Customers are more prone to give money the moment they don't feel obliged to take some action. But rather, are going to do it just for fun. In this particular photo, they were in the position to engage customers to give tips by asking a harmless question. Would you rather ride a dragon or simply a phoenix? People will often give their opinion when compelled to do so.<br />
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It gets confusing now and then, whether or not it's best to leave a tip for a waiter or barista - and the next logical question is: just how much is the appropriate amount?<br />
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Let's face it, for those in the hospitality industry -- like servers, drivers and guides, more often than not, they're not paid enough to make ends meet. And that little tip to signify that you appreciated the service can go quite a distance.<br />
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The normal tipping rate for server is 20%, for bartender it's at 15%, for buffet it's 10%, for take-out it's at 5%, although the fast food crew usually gets none.<br />
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However, it's surprising to note that as a nation, Americans give tips amounting to over $16 billion dollars a year.<br />
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1 in every 8 customers would tip under 10%, while 1 in 20 would give more than 20%. But the most frequent one is a tip of about 15%. So, on the average, American give tips of approximately 17.5%.<br />
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A lot of advice has been given in order to entice the customer to give higher tips. Like a quick gesture of touching a customer's shoulder during a meal or showing that you're intently hearing what the he is saying when you take their orders. Being at the customer's beck and call is more likely to give a waiter a fairer chance at getting a higher tip as well.<br />
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But what if we infuse some humor, or maybe a small amount of a fun to encourage those customers to shell out even more?<br />
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Leaving out games or puzzles, even mind games along with other activities - anything that will help make a customer linger longer than usual in your shop with their coffee, is one sure-fire way to keep your customer engaged, and thus, wouldn't mind leaving some token of appreciation in the form of a tip, especially since they had fun. If you can tie those games to tipping, much better!<br />
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Developing customer loyalty programs that enables the customer to reach different ranks whenever a number of purchases is made, and enabling them to get rewards or freebies will most likely keep them coming back for more.<br />
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Let's consider the case of Starbucks, one of the most successful companies when it comes to fostering customer loyalty.<br />
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Starbucks Loyalty card proves to be a hit for all its customers. Enrolment cost nothing. Customers can load any amount on the giftcard and begin collecting stars for every purchase that they make through the card.<br />
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The more stars they get, the bigger the rewards are. Aside from that, because you use the card to make your purchase, it makes a customer feel that he's not really paying out money.<br />
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And lest we forget, every Christmas season, many coffee lovers get the Starbucks Christmas Traditions Promo card. This can be availed without purchase. And this is where the enjoyment part starts.<br />
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They must accumulate a certain number of stickers by purchasing Starbucks beverages. And the reward: a Limited Edition Starbucks planner that you can actually get free of charge.<br />
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Come to think of it, if we do the math, expense of one planner can prove to be cheaper than having to consume all those coffee just to get all the required quantity of stamps.<br />
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But year in and year out, customers continue doing this Starbucks Christmas tradition just for the sake of having a planner that they could brag about. Gamification in its simplest form.<br />
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About the Author:<br />
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<div class='uawlinks'>Want to learn more about <a href='http://www.squidoo.com/gamificationhq'>Gamification</a>? View Brett Miller's article on how to <a href='http://goarticles.com/article/Increase-Tips-Gamification-Example/7142377/'>increase tips</a>.</div><br />
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New Unique Article!<br />
<br />
Title: Tips for Increasing Tips<br />
Author: Brett Miller<br />
Email: brett@mindofmiller.com<br />
Keywords: increase tips, increasing tips, gamification, gamification tips, mindofmiller, web marketing strategy, marketing strategy<br />
Word Count: 633<br />
Category: Marketing<br />
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