Unique Content Article: How to Increase Your Website's Effectiveness

<h2 class = 'uawtitle'>How to Increase Your Website's Effectiveness</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Jonathan X. Livingsworth</div><br /><br />
<div class='uawarticle'>You may have the best products or services on the market, but it won't matter if you don't have a great website to showcase them on. Make sure your website is working for you by adding high quality content to attract buyers and promote social sharing. Doing so will not only add value for your customers, but it will also help increase search engine optimization.<br />
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So, what is high quality content exactly? There are many great ways to add engaging content to your site and you will need to find out which ones work best for you. The following examples are all good ways to get started:<br />
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Use Infographics<br />
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Most people don't have the time or patience to read long pages of information to understand your brand. Custom graphics make your site more visually appealing and also allow users to learn about your company and products in a quick and easy way. Infographics work especially well for social media, making transmitting your story to a wide audience easier.<br />
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Include a Blog<br />
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Creating a blog for your site is one of the easiest ways to add engaging content and value to your site. Make sure to keep the blog updated and write about issues that are relevant to your customers. This lets them know you understand and care about their needs. Blog posts are also easily shared via social media sites and will help get your name out there.<br />
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Offer Tips and How-To's<br />
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Helpful guides and tips are always welcomed by users, especially when it offers expert advice to help their business grow. These types of articles show that you truly care for your buyers and want them to succeed. The added content is also easy to share and will drive more traffic thanks to the additional keywords.<br />
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Offer Downloads<br />
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Blog posts are great for adding quick content, but sometimes you may need to provide more information that can fit in a short article. Offering downloadable whitepapers and case studies is the best way to supply complex data without overcrowding your site. Make them professional by adding custom graphics and ensuring they are well written so your customer will keep them to use as a reference. You can even grow your prospect list by asking for contact information in exchange for the download.<br />
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<div style='font-style:italic;' class='uawabout'><br />
About the Author:<br />
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<div class='uawlinks'>Jonathan X. Livingsworth is a media writer in the world of marketing. If you are interested in working with the latest in marketing he suggests you check out this <a href="http://www.pedowitzgroup.com/lead-generation-strategy/">Lead Generation Strategy</a>. You can learn more about this revenue marketing company at <a href="http://www.pedowitzgroup.com">http://www.pedowitzgroup.com</a>.</div><br />
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New Unique Article!<br />
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Title: How to Increase Your Website's Effectiveness<br />
Author: Jonathan X. Livingsworth<br />
Email: rafael.e.zabala@gmail.com<br />
Keywords: digital marketing strategy, search engine optimization,online marketing, b2b marketing,internet marketing, business marketing<br />
Word Count: 382<br />
Category: Internet Marketing<br />
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