Unique Content Article: 3 Steps to Keep Your Global Marketing Strategy from Becoming Lost in Translation

<h2 class = 'uawtitle'>3 Steps to Keep Your Global Marketing Strategy from Becoming Lost in Translation</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Jonathan X. Livingsworth</div><br /><br />
<div class='uawarticle'>With the creation of the internet, our world had become much smaller. People are able to connect with friends, family, clients, and customers around the world more easily than ever before. These three tips will keep your message clear in any language.<br />
<br />
Use Native Translations. When it comes to translating content into another language, you might think Google Translate offers an easy solution. Easy, yes. Fluent and accurate? Not so much. If you are serious about reaching your global audience, use an actual translation service. It's their job to get your words into the native, authentic voice and dialect of your audience---and keep you from using words that technically have the right meaning, but have local slang interpretations that might offend. If you don't know a local translation service, try one of these:<br />
<br />
- Lingo24 - Verbatim Solutions - Milengo<br />
<br />
Tap Local Contributors for Content. No matter where your target market is, it's important to incorporate individuals that can tap into the ideas, thoughts, and concerns of the local area. Local contributors, writers, bloggers, and photographers already speak the language and have their finger on the pulse of the market. There's no better way to gain relevancy and authenticity.<br />
<br />
Express It With Photos. The beauty of images is that most don't need to be translated to be understood. Think back to when you were a kid; are you there? Remember when you were a child that the most interesting books were the ones with pictures because they made the story easier to follow. That same concept makes images a great way to engage the global audience.<br />
<br />
Images are an effective marketing tool because 90% of information that you take in is visually transmitted to the brain. The brain processes visual images 600,000 times faster than text (3M Corporation and Zabisco). Use high-quality photographs that showcase your company's brand. Post photos on Facebook and Google+. Tweet pictures or use Instagram to build your interactions with your global audience. Creating a global marketing strategy that reflects the intricacies of international market is essential to your company's success abroad.<br />
<br />
</div><br />
<div class='uawresource'><br />
<div style='font-style:italic;' class='uawabout'><br />
About the Author:<br />
</div><br />
<div class='uawlinks'>Jonathan X. Livingsworth is a media writer in the world of marketing. If you are interested in working with the latest in marketing he suggests you check out this <a href="http://www.pedowitzgroup.com/lead-generation-strategy/">Lead Generation Strategy</a>. You can learn more about this revenue marketing company at <a href="http://www.pedowitzgroup.com">http://www.pedowitzgroup.com</a>.</div><br />
</div><br />
<hr><br />
<p>You are receiving this because you signed up for it on 2012-03-18 from IP 108.66.210.38</p><br />
<p>To fine-tune your selection of which articles to receive, just <a href='http://www.uniquearticlewizard.com/bloggers/'>login here</a><br>using your username: </p><br />
<p>To unsubscribe please use the following link:<br><br />
<a href='http://www.uniquearticlewizard.com/unsubscribe.php?mail=kelvinrogersholdings.empowered@blogger.com&code=36575044a9355309bd227467121a74cc'>Unsubscribe</a><br />
<hr><br />
<br />
---------------------------------<br />
New Unique Article!<br />
<br />
Title: 3 Steps to Keep Your Global Marketing Strategy from Becoming Lost in Translation<br />
Author: Jonathan X. Livingsworth<br />
Email: rafael.e.zabala@gmail.com<br />
Keywords: online marketing, internet marketing, global marketing strategy, global marketing,business marketing, business strategy, marketing strategy,business, marketing, strategy<br />
Word Count: 344<br />
Category: Marketing<br />
---------------------------------